Ghost Mannequin

Ghost Mannequin

The impact of ghost-mannequin in modern fashion photography
In world of fashion photography, presentation is absolutely important.  One approach that has gained rather great popularity in the business is the ghost-mannequin effect.  This method allows designers, e-commerce sites, and clothes stores to highlight the shape and style of their products without the diversion of a traditional mannequin or model.

 What Is a Ghost-Mannequin?
 A ghost-mannequin is a method of photography whereby a human model seems to be wearing a clothing.  To produce this impression, the outfit is shot in layers; subsequently, careful photo-editing removes the mannequin.  Showing it as though it is being worn, the final image emphasizes the fit, style, and features of the garment.

 Why Would One Use a Ghost-Mannequin?
 Using a ghost-mannequin helps one to show clothes in a tidy, professional, and focused way.  Using conventional mannequin or live models eliminates the distractions involved in this.  This approach helps e-commerce sites—especially those that sell clothes—much as it benefits  A must-have for online stores, the ghost-mannequin allows potential customers to view how the clothes drapes and fits.

 The Ghost-Mannequin Method's operation: how?
 Creating a ghost-mannequin image requires knowledge in post-production as well as photography.  First, one finds pictures of a mannequin sporting an outfit.  Many photos are taken to get the object from every perspective.  Digital removal of the mannequin and retouching of the photograph during editing helps the product seem as though it is being worn by an invisible model.  The result is a crisp, fluid picture that highlights the features of the product.

 Ghost-Mannequin Advantage for Online Retailers
 For online stores, ghost-mannequin photography is revolutionary.  It provides all product images with a consistent, professional look, therefore building customer confidence.  The technique also helps to show more accurate fit of garments.  When consumers can see how an item will look on a body free from model distraction, they are better able to decide.

 Ghost-Mannequin for Various Clothing Styles
 The ghost-mannequin effect accentuates shirts, coats, dresses, even accessories like pursues and shoes.  The category determines the positioning and photography techniques; the basic approach is usually the same though.  Applied to any product—from a pair of shoes to a women's dress to a men's suit—the ghost-mannequin technique offers a flexible answer.

 In summary
 All things considered, any fashion photographer or clothes shop would find great use for the ghost-mannequin effect.  It presents a neat, polished look that would help online buying.  The ghost-mannequin approach is not only a trend but also necessary in the present fashion business since it highlights the fit and design of clothes.  Whether you own an online store or are a professional photographer, becoming competent in this method will help you enhance your fashion photography.